Strategy of Success

The corporate strategy of the Santana Cazorla Group is centred on the creation of value for its shareholders. When it comes to making strategic decisions, the Group must ensure that these decisions enable customers, providers and partners to create value for their respective shareholders.

Special mention needs to be made for the most important providers of the Group: the employees. It is evident that employees who are motivated and committed to the strategy of the Group are vital to the achievement of common objectives.

The Santana Cazorla Group is also conscious of the influence its decisions have on the society in which it operates, and therefore always strives to take into consideration the interests of society as a whole. That explains why such pressing issues as social development and the environment are given great importance, both in the Group's strategic long-term planning, as well as in the day-to-day running.